CASE STUDIES

CLIENT : MYSAFE GLOBAL VAULTS

Mysafe Global Vaults was launched to market as a World’s First! A brainchild of the visionary business mogul, Terry Downes, Mysafe revolutionized the Safe Deposit Box Industry by launching Automated Safe Robotics to market.

360 Marketing Agency was tasked with conceptualizing a brand name, brand theme and a marketing strategy that would win at a global scale. From an iconic logo, to a luxurious black and gold brand theme, to outstanding branch designs and signage, to a winning website and team training, we delivered a brand to be reckoned with! That was the simple part.

Once Mysafe launched to market in Dubai, we embarked on a strategic marketing journey that saw the expansion to 7 branches throughout Dubai and a strong market position as the leading Safe Deposit in the UAE, with a Unique Proposition as the only automated safe deposit box.

Next, Mysafe launched in Kenya,Sarit Centre, and through a well thought out market entry strategy, became a solid success with strategic partnerships with one of the leading banks in Kenya, NCBA Bank, leading to the launch of a second branch (Village Market), within the same year!

Mysafe is now a global brand, now launching in Las Vegas, USA, and Mumbai, India, backed by strategic investors. It has been one of our most exciting success stories!

Visit Mysafe Dubai: www.mysafe.ae
Visit Mysafe Kenya: www.mysafe.co.ke